MODE produced a series of printed pieces and a redesigned microsite for Alere, a global leader in disease management products and services, as well as QAS and Inverness Medical, two companies since acquired by Alere. All pieces had to closely adhere to Alere brand standards and be comfortable for older audiences, while gradually pushing towards cleaner layouts and a more modern, sophisticated look. The PT/INR website was designed with a bright, bold and friendly interface that expands on the Alere brand’s existing conventions.
- Printed Collateral
- Website Art Direction