The College of Arts + Architecture at UNC Charlotte is a newly formed school of visual and performing artists and design professionals who work in both intellectual and material practices. As part of the brand launch, we created the new College’s identity, website and prospectus, embracing the idea of synergy — the relationship between disciplines, students and the community. The prospectus, serving as the key promotional piece of collateral, was designed using candid student-shot photography integrating technology of Augmented Reality for a multi-sensory experience.

Services Provided

  • Content Management Systems
  • Brand Architecture
  • Identity
  • Brand Standards
  • Website
  • Printed Collateral
  • Augmented Reality